Miami – City confirms Web3 adoption with NFT collection

The adoption of cryptocurrencies – and their derivatives – is not met with the same zeal from everyone. And those falling down the white rabbit hole can be seen in their enthusiasm for this new digital economy. A (non-exhaustive) list of followers that now includes Presidents of the Republic, Hollywood stars and other billionaires and business leaders. But also the mayor of the city of Miami, decided very motivated to include his city in the brand new universe of Web3. Latest initiative: the launch of a collection of 5,000 NFTs, with key partners.

NFT tokens are, in a sense, the artistic and cultural showcase of the cryptocurrency sector. This is why their adoption has skyrocketed since the explosion of this market last year. Because they make it possible to edit digital images in limited series, with the corresponding property rights. And once and for all it’s not enough to copy/paste to get the same thing. Just as owning a reproduction of the Mona Lisa does not make it possible to claim ownership of the original painting.

However, making the choice for NFTs is not a light decision without consequences. Because it seems to accelerate who decides to participate in a vision of the world carried by the rise of Web3. A shift that many players are resisting in today’s economy, especially in the gaming sector. With the final compulsive rejection, Swedish video game studio Mojang Studios is best known for developing Minecraft. An opposition that seems to be ignoring the mayor of the city of Miami, determined to confirm digital adoption with the launch of a collection of NFTs.

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Miami – A Collection of “Almost 5000 NFTs”

The NFT project launched by the City of Miami without a doubt presents itself as an emergence of Web3. This media catch-all whose real limits and ambitions have yet to be defined. But at least it is the term put forward in the press release published yesterday on the official site. This about a collection of “almost 5000 NFTs” made by 56 local artists. These are supposed to symbolize “the 56 square mile area of ​​the city”. All in partnership with MasterCard and the Priceless Miami program with unique local experiences.

Through this partnership, the City of Miami will unveil a unique collection of nearly 5,000 NFTs designed by 56 local Miami artists, representing the city’s 56 square mile area. (…) This will attract capital and bring experiences to our citizens and those who visit this great city. At the same time, we can also use this new approach to support local artists and charities. »

Miami

An initiative that should see the light of day before the end of the year. And whose stated purpose is to provide “an innovative Web3 approach to monetization for local businesses and nonprofits”. But also to support Miami artists by providing them with innovative support and brand new digital visibility.

Miami NFT – Partners of your choice

Because the mayor of Miami doesn’t do things halfway. And to make this launch take place in the best possible conditions, he has surrounded himself with partners of his choice.. Starting with MasterCard and its Priceless Miami program, which will provide holders of these NFTs with “unique experiences and other memorable activities” at select locations around the city. But also the TIME structure, presented as an “almost century-old brand that has established itself over the past year as a leader in the web3 space”. This mainly with the creation of its NFT pool called Timepieces. And as a role in this company to “steer the strategy, develop the creation and launch the initiative”.

I am delighted to partner with TIME, Mastercard and Salesforce on this initiative. The City of Miami has been at the forefront of the Web3 revolution and we will continue to use these new technologies to support our existing networks while attracting new businesses.

Francis X. Suarez, Mayor of Miami

is finally coming the Salesforce structure, responsible for the technical aspect of this initiative. That is, the creation of these NFT tokens (mint) and their sale on the brand new NFT Cloud platform. The latter is still in the “closed trial phase”, but will open very soon. With the aim of offering ‘connected experiences in the physical and digital world’. And the promise, according to the press release, “to connect with its NFT holders in new, meaningful ways“. A whole program…

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