Olympia launches membership cards in the form of NFTs

Backed by the French marketplace Tailor, Olympia is preparing to launch 250 membership cards in the form of non-fungible tokens (NFTs). Dubbed “The O’Gs”, this collection will be available for pre-sale from July 4, before being offered to everyone on July 6. Focus on this first foray from the mythical Parisian concert hall to Web3.

A Franco-French collaboration between L’Olympia and Tailor

Impenetrable to criticism, non-fungible tokens (NFTs) are attracting more and more companies who want to embrace the Web3 revolution. This time it is The Olympia that just announced its very first collectionconsisting of 250 membership cards in the form of pixel art avatars.

To assemble this collection of NFTs, the Paris concert hall has joined forces with the Tailor marketplacein charge of developing the technological part of the project.

This French startup incubated at Station F has specializing in ticketing and collectibles in the form of NFTs for live events. This collaboration with L’Olympia is his first project to be made public.

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NFTs that Offer Lifetime Privileges

For this initiative Tailor and L’Olympia sell 250 profile picture NFTsThat will serve as membership cards to their holders. They will offer them lifetime privileges both in the concert hall and in the NFT market. You can discover them on the official project page.

Note, if all these avatars serving as membership cards are unique, they are grouped into several groups that provide: more or less benefits depending on their rarity† Here they are, ranked from most to least rare:

  • The O’Jacks (4 pieces available);
  • The O’Beats (15 pieces available);
  • The O’Tunes (80 units available);
  • The O’Tracks (150 pieces available).

If you’re paying close attention, you’ve probably noticed that one NFT was missing to reach the total of 250 membership cards. This is’Absolute Ear, the boss of the “O’Gs”† This unique avatar offers privileges to make all music fans jealous : A lifetime VIP pass for two people to attend twelve events of your choice per year, as well as drinks offered every evening at the bar, not to mention dinner for two at the “Le Petit Olympia” restaurant. This exceptional card will be offered for auctionand a portion of the profits are donated to the association chosen by the buyer.

All these pixel art characters come from the imagination of Antoine Duten, an artist of the prestigious Gobelins school, who calls himself Baron de Pîquesel on Instagram. His inspiration comes from the board game Jet Set Radio, as well as characters from the Gorillaz group, or even retro 8/16-bit video games from the 1990s.

Membership cards are offered in presale (white list) from July 4th, for everyone who met the criteria on the project page. The rest of the collection will be completed in the course of a public sale on July 6

At first, buyers won’t know which group their “O’G” belongs to. They will all be unveiled on July 12 at noon Paris time.† Only then do holders discover their avatar and its associated privileges.

👉 On the same theme: DJ Steve Aoki announces an exclusive NFT pass for his fans

More immersive experiences, richer interactions

Riding the wave of NFTs has several advantages for L’Olympia. She relies on this experience to appeal to a new audience, younger and sensitive to the cryptocurrency ecosystem. It also allows him to show that, as he approaches his 130th birthday, this legendary concert venue remains at the forefront of innovation

Laurent de Cerner, president of L’Olympia, spoke about the motivations surrounding this project:

“The O’Gs project is part of L’Olympia’s constant desire to use the latest innovations to provide its audiences with increasingly innovative and immersive experiences. […] while preserving its identity, its taste for all cultures and its roots in society. †

This initiative once again proves the many uses of NFTs in the music world† Earlier this year, the Coachella festival ran a similar operation, selling tickets for life in the form of NFTs.

It must be said that this technology lends itself perfectly to this: the ownership of these tickets and other membership cards can be easily verified on the blockchain, which limits fraud and facilitates exchanges So logically we should see more and more artists, concert halls and events surfing on this technology to offer music lovers new experiences.

👉 To continue: NFT Factory: Paris will soon host a space dedicated to NFTs and Web 3.0

Source: Olympia

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