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Pixelynx has invested in and partnered with the Oorbit interactive cloud platform to create a cloud-based streaming metaverse for music and entertainment fans.
The two companies have teamed up to create high-quality, browser-based streaming metaverse experiences. Oorbit provides cloud streaming technology and its normal job is to let gamers experience games, events, interactive media, marketplaces and more from the best content partners through browsers. Oorbit now hosts over 500 games.
The partnership is focused on creating new interactive experiences accessible on all connected devices. And in this new world, companies like Oorbit will provide metaverse services, not web services.
Oorbit is a new breed of cloud-based interactive platform with high-quality interoperable games and virtual worlds, said Ash Koosha, CEO and co-founder of Oorbit, in an interview with GamesBeat.
“What we’re doing is aimed at changing and transforming the current type of patterns on the web into something that people generally refer to as the metaverse,” Ash Koosha said in an interview. “I think there is room for a new website. And the technology we’ve built is now capable of that.
Until now, the company used its cloud streaming technology to deliver entertainment such as games over the internet.
“And it looks like it’s time to launch something else on the Internet because the Internet is much better and the computers are much better,” says Ash Koosha. “We see the metaverse as the next web, as a place where people can go like the web, [but the metaverse] currently has no native infrastructure and native applications, protocols and standards.
Fans can participate in interactive music experiences from top artists created on the Pixelynx music metaverse platform.
“At Oorbit, we strive to identify the best companies with the best building skills and communities to connect to our platform,” said Ash Koosha. “We place great demands on the people we work with and Pixelynx is working on some of the most exciting and revolutionary sets of experiences for musicians and consumers. We’re excited to see what they do next on Oorbit.
Pixelynx collaborates with a global network of artists, labels, intellectual property owners and brands. The company was founded by iconic music visionaries and technologists Joel Zimmerman aka Deadmau5 and Richie Hawtin, along with a number of music and gaming veterans from Activision, EA Sports and Microsoft.
“While testing the Oorbit platform, we were immediately impressed with their approach to cloud gaming. The Oorbit team shares our vision to launch new formats that fans everywhere can access without the need for advanced devices. This partnership will give artists a new canvas where they can design triple-A quality experiences using the Pixelynx platform and distribute them over the internet using Oorbit cloud streaming technology,” said Inder Phull, CEO of Pixelynx, in a statement. .
Pixelynx has also invested in Oorbit’s latest fundraiser, which includes other top funders including Mark Cuban, HOF capital, Shima Capital, LD Capital, Visary Capital, Betaworks Ventures, Giphy’s Alex Chung and former Square Enix CEO Mike Fischer, among others.
“With Pixelynx’s experience in developing countries and our collaboration, we will test new content formats, delivery and scalability, while keeping the user experience at the center,” said Pooya Koosha, CTO and co-founder of Oorbit. “Our goal is to realize a cloud-native experience format suitable for all new digital creators and communities of all sizes.
Oorbit basically built hosting servers for the metaverse, using graphics processing units (GPUs) in data centers to deliver real-time graphics for games and virtual worlds on a cheaper platform than other cloud platforms, Ash Koosha said. The company also built customer technology.
“We were able to build the browser for the metaverse, and when we say browser it’s almost a menu to all the worlds and destinations in the metaverse, but it’s also a browser,” said Ash Koosha. “And the reason we call it the browser is that the current browsers that are web browsers aren’t and shouldn’t be enough for the metaverse. The metaverse needs its unique native browser that performs protocols and calculations and APIs designed for the metaverse.
In a demo, Ash Koosha showed me the browser that runs on Google Chrome. It hosted several games from developers that Oorbit collaborates with. He built a standalone browser for the metaverse.
“Compute needs to shift its focus from old to new models,” says Ash Koosha. “So that’s where we are. We are the bridge where the old computer has to be reused for the first time. And server farms around the world need to be reused for the metaverse. And many companies will arise alongside us. But I think it’s time to take up the challenge that there is a shortage of computers and chips.
Pixelynx is a new game company based in London and Los Angeles. It is building a musical metaverse that will change the way artists connect and interact with their fans through gaming experiences. The first mobile game, Elynxir, will be released later this year.
Oorbit said it is building the infrastructure for the metaverse and its ecosystem, making the future of digital entertainment accessible to everyone. Patented technology opens the door to limitless, high-quality interactive worlds where people can seamlessly switch between streaming experiences with their unique digital identity, without downloads or additional hardware costs.
Using Oorbit’s cloud platform, companies can create interoperable digital assets that operate across the different worlds of gaming or entertainment. A garment designed by a fashion house can work in a game with characters who can wear the items.
“For example, you can take an item built by a fashion or clothing company and put it in different games or in a space based on some sort of fashion studio in Los Angeles,” said Ash Koosha.
Earbit itself does not create content. Instead, it creates hosting and browser tools for consumers to use.
Ash Koosha believes the metaverse economy will be different from the web economy as decentralized technologies will bypass large tech companies that have taken a toll on web2 applications. For example, the distribution could be on smart TVs, and those TVs would have to be equipped with a metaverse browser, Ash Koosha said.
“We think this will be a big part of how we’re going to distribute. And it’s going to be a native metaverse browser for all TVs in the future. Plus, we’re working closely with network companies in the United States to bring computers closer to the edge. at the hardware level, where Wi-Fi is actually very close to the metaverse,” said Ash Koosha.
The browser also has the ability to create non-fungible tokens if needed.
“We provide the hosting and browsing experience for the consumer,” says Ash Koosha. “The long-term competition here is Apple and Google. What they could lock down was the App Store model, which we’re going to change. Generating our income is completely different. And all parties benefit from this. And of course it’s not built on a hardware monopoly,” Ash Koosha said. “It’s a different approach for all developers and all consumers.”
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