the French are the bottom of the class!

Web 1.0, Web 2.0than recently Web 3.0… Difficulty keeping track? The next generation of internet and web protocol will be the next growth phase for web companies. Web 3.0, this improved version of Web 2.0, is characterized by the creation of a virtual world on the Internet, especially the metaverse. With the metaverse, it is causing a revolution our way of thinking, informing, consuming. But what do the French really think?

Web 3.0, the next stage in the evolution of the web

If Web 2.0 refers to a paradigm shift in the way the Internet is used, Web 3.0 represents the next stage in the evolution of the Web. Specifically, Web 2.0 refers to websites and applications that use user-generated content for end users. Web 3.0, on the other hand, focuses more on using technologies (machine learning, AI) to deliver relevant content to each user rather than content provided by other end users.

There is currently no standardized definition of Web 3.0, but it already provides key features:

  • Decentralization : the information could be stored in several places at the same time and thus be decentralized;
  • Without trust and without permission : The network allows participants to communicate directly with each other without going through a trusted intermediary. In addition, anyone can participate without permission from a governing body;
  • Artificial Intelligence (AI): thanks to technologies based on the concepts of the semantic web and natural language processing, computers will be able to understand information in the same way as humans,
  • machine learning : Uses data and algorithms to mimic the way people learn, gradually improving accuracy.
  • Connectivity and Ubiquity : Information and content are accessible with an increasing number of everyday internet-connected devices.

The goal of Web 3.0 is therefore to create smarter, connected and open websites.

The metaverse is how the internet or virtual worlds will merge and integrate into our lives. It is the combination of:

  • virtual reality;
  • augmented reality;
  • Mixed reality;
  • Spell ;
  • cryptocurrency;
  • Social networks and much more.

This is a new way to use the internet by transforming it from 2D to 3D. Current web content on 2D screens of computers or mobile phones will no longer be navigated by clicking and scrolling through different pages and tabs. It will be converted into three-dimensional objects.

Sortlist conducted research into the metaverse, and the results with the French are a bit behind.

Out of 1,000 respondents:

  • 19% of respondents see the virtual world as a way to escape the real world;
  • 34% of respondents believe the metaverse is the new name for Facebook;
  • More than 50% say they don’t trust a world
  • 67% of Europeans understand what the metaverse is, compared to only 55% in France;
  • 50% of the French are afraid to invest in NFTs.

This study also made it possible to understand that certain companies have confidence in the future of the virtual world.

They invest 10 to 20% of their marketing or innovation budget in the metaverse, which will break through within 5 years.

Yet 1 in 2 people still doubt the metaverse: more than half of users say they do not trust this concept of virtual worlds, mainly because of cybersecurity according to this research.

So is the metaverse doomed? To be successful, this concept still needs to address trust and cybersecurity issues. At this point, users still struggle to see it as anything other than an entertainment tool. But it could soon become a daily reality with the support of Meta behind the virtual worlds.

Source: Sortlist

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