Web3 is taking Hollywood and the musical world by storm!

After financial institutions and fashion, Web3 is tied to music! Yes, more and more people understand the importance of digital evolution and NFT† Difficult to understand and not worth much † While some wonder whether to start or not, others find a way to integrate into a world in perpetual motion to take advantage of the trend. To do this, Spotify is trying out NFT and Madonna’s very first NFT collection.

Spotify, towards adoption of NFTs?

NFTs are very recent but are already making a lot of noise around them. Many people quickly adopted them; fashion, military, politics and much more, everyone wants to either acquire the NFT of a collection or create one.

While the cryptocurrency crash has people wary of digital assets, the NFT universe seems to be doing pretty well anyway. This time it’s the turn of streaming service Spotify to test NFTs. According to Music Allythe platform is said to have selected a few artists to promote and integrate NFTs on their profiles.

Therefore, these non-replaceable tokens appear under each artist’s albums and songs. The first to participate in this test are the big collectors of NFT, Steve Aoki and Wombats. However, Spotify is not taking a discount on the sale of the tokens just yet.

It is therefore not possible for users to make purchases directly on the platform. However, the feature is already available in the US for some Android users. The latter can therefore display and purchase non-fungible tokens present in external markets. Web3 is undeniably linked to music.

“Mother of Creation”, the famous collection signed Madonna

Web3 connects to music! Yes, far from being an exaggeration, this phrase takes on its full meaning when we notice the euphoria of artists in the face of NFTs. After many artists have decided to venture into this universe, it is now Madonna’s turn to make her grand entrance.

Last week, the Queen of Pop announced a symbolic partnership with Beeple, the NFT artist on SuperRare. This collaboration is off the beaten track as it is not an album, but an NFT collection. It is composed of three series of NFT videos titled “Mother of Creation”.

What is special is that it explores the concept of motherhood, creation and birth.

The singer doesn’t do things in half measures. So these videos show a naked 3D avatar of Madonna giving birth. But hold on tight; to butterflies, centipedes and a tree in different decors. The purpose of this collection, according to the website, is to compare the way artists bring creativity to life with the way children are born.

Madonna NFT” mother of creation

The implementation of this project is aimed at a larger goal. Indeed, her mission is to help mothers around the world. Proceeds from the sale will therefore be donated to three non-profit organizations that support this goal in partnership with Moonpay. So far, the total sales total on SuperRare stands at 309.1 ETH or $636,823.

A partnership of Fireside and SKALE Hollywood to facilitate integration into Web3

A $100 million startup fund is the initiative of entertainment platform Fireside and Ethereum-based blockchain network SKALE. They recently announced the launch of the ‘Creatives Unleashed’ scholarship program that facilitates the integration of the next generation in the Web3. Indeed, their wish is that future Hollywood creatives can adopt Web3 and create content without the help of middlemen.

For Fireside, this partnership will solve some of Hollywood’s problems. The move to Web3 gives creators the opportunity to unlock new business models by eliminating traditional middlemen, said Mark Cuban.

The collaboration with SKALE is an opportunity to reach as many people as possible and offer them better conditions of use. Because the purpose of the blockchain network is to create a scalable network where consumers can thrive every day. A bit like Amazon Web Services currently works with mobile applications.

The digital age is increasingly taking its toll. After many industries, Web3 has ties to music and Hollywood. Several NFT projects have sprung up recently and the artists are off the leash. This week it’s the Queen of Pop and Spotify who are talking about it. This trend is no doubt not going to end anytime soon.

Source: Blockworks

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Eddy Senga

The world is changing and adaptation is the best weapon for survival in this undulating universe. As a crypto community manager at the grassroots level, I am interested in everything directly or indirectly related to the blockchain and its derivatives. To share my experience and make known a field that fascinates me, there is nothing better than writing informative and relaxed articles at the same time.

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