While the financial markets are struggling, Web3 continues to offer new and increasingly ambitious projects. Sneakmart is no exception to the rule and aims to reconcile the physical and digital worlds. Indeed, the young start-up is launching its first collection of NFT sneakers: Metakicks!
The close relationship between sneakers and NFT
The term “sneakers” refers to a pair of diverted sports shoes for urban and everyday use† Over the years, the different models have become a real object of desire for many collectors and fashion enthusiasts. In addition, sneaker brands have known cultivate scarcity of certain models to make them real relics of the street culture† Perfect example: Nike Air Jordan 1 High. This model is in the image of the ultimate sportsman, Michael Jordan, who made it possible to turn a simple name into a brand known by everyone†
Indeed, sneakers cultivate rarity by regularly offering limited editions. Some have a few dozen copies, others tens of thousands. Today, the resale of sneakers is a lucrative market that stands for: over $6 billion† Collectors and amateurs buy and sell these limited edition pair of sneakers on the secondary market at exorbitant prices.
We touch on the strong link between sneakers and NFT
With the rise of Web3 and the expansion of NFTs, fashion is going digital, having a direct impact on the sneaker market. Both in the real and virtual world, our appearance is an integral part of our life in society. It can express our personality or belonging to a group, especially for Generation Z. This matter, Sneakmart got this!
With its mobile application dedicated to streetwearSneakmart has strong expertise in the field and plans to seduce Web3 with Metaicks† Indeed, Sneakmart has decided to take the time to put together a well-crafted project. It is no “a shot “ before the start, but before the start of a new activity to develop its community. For the French start-up, buying a pair of physical sneakers to resell some time later is very similar to buying a “digital” pair to pick them up later or resell them at a higher price.
With a view to offering an increasingly complete product to its customers, the start-up plans to:invest the profits related to the NFT collection to internationalize its application, develop unique features and build a special relationship with NFT sneaker owners.
15 unique designs created by a team of enthusiasts
The Sneakmart team created 15 unique 3D animated sneaker designs with different shapes, textures, materials and colors. These 15 designs become randomly distributed in Metaicks boxes and classified according to different levels of rarity: Legendary, epic, super rare and rare† The 15 designs will follow the following distribution: 1 “Legendary”, 4 “Epic”, 5 “Super Rare” and 5 “Rare”, with corresponding quantities that vary depending on the level of rarity. Thus, the rarity levels are determined based on the appearance of the pair, taking into account the texture, shape and materials used.
Metaicks: one of the best collections of 2022
In this competitive world, the drop Metaicks is the project to follow for this year 2022† He has a dedicated community on his application that was immediately seduced by the concept of Metakicks, a reflection of the physical sneakers market. In addition to the invested community, the Metakicks project has attracted many people internationally who are interested in NFTs and eager to explore this universe.
For its first collection, Sneakmart did not hesitate use the strengths of the universe of streetwear† Holders of NFT Metakicks will thus have access to many cumulative benefits : exclusive access to products streetwear limited at cost, use of NFTs in tomorrow’s metaverses, exclusive access to merchandise, physical sneakers and much more.
A StockX partnership: 625 physical pairs to be won
On the occasion of the first drop metakicks, Sneakmart partners with StockX† It is the world’s leading marketplace for: street clothes, with over 30 million monthly active users. This is how StockX positions itself as the official physical partner of the first drop metakicks. This connection between a giant of streetwear and a young start-up shows which projects can be realized in this fashion industry.
To boost the launch of his collection, Sneakmart and StockX are giving away freebies to the happiest early investors† In reality, 625 real pairs of sneakers are hidden in Metakicks boxes that belong to certain Metakicks (NFT digital pair hidden in the mystery box). Besides getting digital sneakers, you may be able to win some trendy sneakers from the market. Various designs will be included ranging from the latest Jordan 1 High colorways to the Nike Dunk Low, Jordan 4 and Adidas Yeezy 350.
But that is not everything ! Sneakmart also hid two pairs of Jordan 1 Dior, as well as two pairs of Jordan in collaboration with Travis Scott, extremely limited sneaker models. In total it is over €200,000 worth of physical sneakers to be distributed first through this drop metakicks. The winners of these physical pairs will be able to choose their size and deliveries will be made internationally by StockX. This initiative fits in perfectly with Sneakmart’s wish: make Metaicks a bridge between digital and physical!
The most knowledgeable among you will have noticed that for this reason: 10% chance to win a physical basketball hype, which is nearly 20 times the odds of being able to buy a pair of limited edition sneakers when it comes out. As soon as you open your Metakicks Mystery Box you will see which pair of Metakicks you have received and you can also check if you have won a physical pair. Note that the Metakicks (digital pairs) are not visually linked to the physical pairs, it is just data written in the NFT Metakicks contract. In addition to this 10% chance, Sneakmart and StockX are together giving away Metakicks giveaways.phygital » exclusive, a great way for them to attract sneaker lovers around the world†
Unique Metaicks Editions”1 of 1†
For this first drop, Metakicks works with soccer players to create unique designs. Lots of personalities like Didier Drogba, Kinsley Coman, Thilo Kehrer or even Marco Verratti gets a unique edition “1 of 1” by Metakicks, personalized with their likeness. Created in collaboration with players, these digital sneakers will be auctioned sooner on the Opensea platform drop†
The lucky owners of these Metakicks may get the chance to see certain matches in VIP, receive autographed items, or even meet the player associated with this partnership. Some players, such as former striker Didier Drogba, wanted give a charitable dimension to the project by donating the money raised to associations. Each pair comes from a very specific universe and will allow the lucky holders to stand out in the digital world. Iconic pairs to play soccer in the metaverse!
Sneakmart also unveils a series of Metakicks “1 of 1” in partnership with Web3 brands and communities, starting with “Savoir-Faire Paris”, a French designer of handmade, custom sneakers. For example, Savoir-Faire Paris will offer its own Metakicks during the drop† The lucky owner of the fruit of this collaboration will receive his pair of digital Metakicks and Jordan 1 Off White Coffee Latte specially designed for the drop by means of know-how Paris†
In 2019, Pierre Gueguen created “Savoir-Faire Paris”, his own bespoke sneaker workshop. His know-how has especially seduced DJ SNAKE and the rugby player Macalou Sékou for whom he has created personalized sneakers. All special editions “1 of 1” Meta-kicks are expected before the drop of the main collection, based on an auction system on Opensea.
Sneakmart an application made by enthusiasts, for lovers of streetwear
Sneak mart is the first community application dedicated to streetwear (sneakers, clothing and accessories). Originally launched in France in January 2021 as a mobile application on iOS and androidthe young start-up already has more than 150,000 French-speaking members registered on his app. Users come here to exchange with the community around the sneakers/streetwear theme, as well as to easily buy and sell.
Sneakmart CEO and founder Anthony Debrant said of his company:
†at sneak mart, we are passionate† We made Sneakmart for a reason, and that reason is the love we have for sneakers. We have been collecting, buying and selling sneakers since we were children. Today, with MetaKicks, we want to give sneakerheads the chance to step into the metaverse with something they really love: sneakers.†
Today the young French shoot has the ambition to become the first world community streetwear combination of Web2 and Web3 functionality. The application will soon be available in other countries to reach an international audience!
What are the release dates and locations for Metaicks?
As you will have understood, Sneakmart is thinking big for its first NFT launch! This technology matures every year and projects that combine digital and physical are increasing, a testament to the enthusiasm they generate. The French start-up is no exception to the rule and counts well seduce the followers of streetwear of the whole world†
The 6,250 Metakicks boxes will be on sale on the official website of sneak mart in June 2022 on the Ethereum blockchain.
Join the Sneakmart community now at disagreement† Twitter or directly on their application not to miss any of this drop exclusive!