When the underground meets the metaverse

Music artist and gamer, Minx Couture, bridges the gap between underground musicians and the Metaverse.

I believe that eventually, as more and more people start working with virtual reality, we will have alternatives to host paid events and places to hang out.

— Minx Couture

NEW YORK, NEW YORK, USA, May 13, 2022 /EINPresswire.com/ — Minx Couture is a Bronx-born musician and gamer with one goal in mind: to level the playing field for independent musicians around the world.

“When the Covid-19 pandemic happened, I felt like it was a reset for everyone in every area imaginable. The underground music industry was hit hard, so we had to figure things out ourselves.

The pandemic has resulted in many hotspots in several cities being closed, leaving musicians of all genres unable to be in the places they love most, namely the studio and the stage.

“I’ve always been the kind of artist who enjoys the studio experience. As much as I hate to say it was my lair. You have to spend time making music and meeting new artists along the way,” she began. “Live streaming has become my thing because you have to digitally connect with an audience and talk to them. It cured the social anxiety I was developing”

But it wasn’t enough. While looking for games one night, Minx came across an ad for the Oculus Quest 2.

“I didn’t know much about virtual reality at the time. I just thought it was a cool device to play games and watch Youtube. I wasn’t aware of the social media aspect, that surprised me,” she laughs.

Minx started exploring social apps like VR Chat, Meta Horizon, and Spatial as a way to slowly dive into this new sea of ​​discovery.

“What I loved most was the idea of ​​being able to create your own world. It can be a place to relax and chat, play games or hold events as an avatar you create. You can be what you want to be and create what you want to create and make money from it. Almost like a Patreon or Discord server like a world.

Minx knew right then and there that she wanted to bring her game and her podcast to the Metaverse.

“People laughed at me,” she laughed. “They said what I was doing was actually weird and childish. I spent hours working on my virtual spaces and showcasing them on my social media and was told it was wrong to build in the metaverse. For my life I did not understand the backlash.

Minx moved from global creation to Avatar creations and started her journey as Vtuber with her MINX Radio platform.

“I think what shocked everyone the most was that I was having fun and being stupid. By bringing real-life elements to my metaverse, which is the music and music videos from independent artists submitted to my platform and sharing them with people in the space and while sharing a live stream, I bridged the gap.

Minx created MINX Radio to allow artists to showcase their music and participate in discussions related to the underground music industry.

“I believe that eventually, as more and more people get involved in virtual reality, we will have alternatives to having paid events and spaces to hang out and build as musicians when lockdown comes again. We should always be prepared for a rainy day.

Minx Couture
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