CJ ENM Acquires Interest in HYPERREAL® The Metaverse Entertainment and Digital Human Studio

Investment to give CJ ENM access to Hyperreal’s technology, including Digital Humans, which will synergize with CJ ENM’s comprehensive content library

SEOULSouth Korea Apr 28, 2022 /PRNewswire/ — Leading entertainment company CJ ENM, headquartered in Seoul, Koreaannounced today that it has acquired a stake in US entertainment and media company Metaverse, Hyperreal® Digital Inc, from hollywood industry leader in hyper-realistic digital people and performance spaces for top talent and brands. The minority interest came about through a private transaction with the founders.

This investment was made as part of CJ ENM’s strategy to expand its digital related business related to Metaverse, NFT, etc. by investing in promising technologies and companies equipped with the right tools. This investment will enable CJ ENM to leverage Hyperreal’s high-end, Academy Award®-winning VFC technology, particularly in its deployment of high-fidelity Digital Humans, which are used to create exceptional Metaverse entertainment. This will create synergy when applied to CJ ENM’s extensive content library and ultimately serve as the key to growing CJ ENM’s business.

This investment will also give CJ ENM access to Hyperreal’s HyperModel technology, an ultra-realistic 3D digital human who can be of any age, speak any language and function in any environment. Computer Games. , Immersive interactive experiences, e-commerce, artificial intelligence platforms and installations. Hypermodels are interoperable across all digital platforms, including mobile interactive apps, augmented reality, virtual reality, social media and immersive screens. HyperModels can also become animated NFTs that are modifiable and adaptable to create unique collectibles.

CJ ENM’s strategic investment in Hyperreal is the latest in a series of major investments and partnerships that strengthen the company’s presence in the global entertainment industry. Most recently, CJ ENM entered into an agreement to acquire an 80% stake in Endeavor Content from parent company Endeavor Group Holdings, expanding CJ ENM’s original IP collection and strengthening its distribution network. In addition to Endeavor Content, CJ ENM’s studios include production powerhouse Studio Dragon and the recently announced launch of CJ ENM STUDIOS, a new production company focused on producing content for streaming platforms. CJ ENM also has strategic partnerships with: by David Ellison Skydance Media and Viacom CBS.

“This is an important development for Hyperreal and our global ambitions,” said Remington Scott, CEO, Hyperreal. “We are delighted to have received a strategic investment from an industry leader like CJ ENM, which not only validates our work, but also enables a number of creative collaborations in music, film, television and digital. †

“We are thrilled to announce this agreement that expands CJ ENM’s technologies and tools, including hyper-realistic digital people, visual effects and more, essential to creating the metaverse,” said Kang Ho-Sung, CEO, CJ ENM. We will continue to invest and form strategic partnerships to secure technology that will increase our global competitiveness and serve as new growth engines.”

Hyperreal immediately took the lead, exemplified by two separate projects that went viral and featured trending topics on Twitter. In January, Hyperreal created a Madison Beer HyperModel for a virtual Metaverse concert by Sony Music Entertainment and Verizon. The virtual concert proved Hyperreal’s abilities to create virtual Madison Beer and set the bar for future collaborations. In July, Hyperreal co-produced the landmark Paul McCartney/Beck video “Find My Way,” directed by Andrew Donoho (Janelle MonaeThe Strokes, Khalid) and choreographed by Phil Tayag (Bruno MarsJabbawockeez), where the former Beatle performed as his younger self.

Hyperreal revealed the closure of an oversubscribed $7 million October seed round with investors including South Korean MMORG gaming giant Pearl Abyss and Zash Global Media, an evolving network of synergistic companies working together to disrupt the media and entertainment industry led by Ted FarnsworthJason Ma and Vincent Buttea

About CJ ENM
CJ ENM is a leading entertainment company from Korea. Since 1995, the company has been active in a wide range of businesses across all industries, including multimedia content, music, film, performing arts and animation, delivering its premium original content to various media platforms. CJ ENM has created, produced and distributed world-renowned content, including: walking sticks– winning movie ParasiteTony Award-winning musical naughty bootsKorean box office record success Roaring Currents, Extreme Work, Ode to My Fatheras well as sought-after TV series such as mr. Sunshine, Guardian: The lonely and great god, the flower grandfathers, I can see your voice and more. To provide the best K-Culture experiences in the world, CJ ENM . presents KCONthe world’s largest K culture convention and festival in honor of Hallyu and Mnet Asian Music Awards (MAMA)from Asia biggest music awards. With regional offices in AsiaEurope and in the United States, CJ ENM currently employs more than 3,600 people. For more information, please visit: http://www.cjenm.com

About Hyperreal
Hyperreal is a leading producer of Metaverse Studio and entertainment. It gives top talents and brands a digital asset that allows them to maximize their value in the world of virtual gigs and virtual trading. The company was founded by award-winning VFX director Remington Scott.

Remington Scott, a veteran of computer graphics and emerging media for more than 30 years, has established himself as the leader in the development and creation of hyper-realistic digital people, including the creation of Gollum for THE LORD OF THE RINGS: THE TWO TOWERS and the creation of the main avatars for the first three CGI performance capture feature films in China. Remington is an acclaimed film director for blockbuster video games and virtual reality. Franchise titles include CALL OF DUTY, JUST CAUSE, ASSASSINS CREED, NEED FOR SPEED, RESISTANCE, and SPIDER-MAN.

SOURCE CJ ENM

Leave a Comment